The media is an influential source of information and shapes public understanding and attitudes towards important issues. Weight bias is no exception, we need to make sure that the media uses the right messaging, imagery, and language – free of weight bias.
These guidelines focus on areas of journalistic reporting such as:
- Respect Diversity and Avoid Stereotypes
- Use Appropriate Language and Terminology
- Conduct Balanced and Accurate Coverage of Obesity
- Select Appropriate Picture and Images of Individuals Affected by Obesity